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Information in accordance with the EMFG and MedKF-TG

Publication in accordance with EU Regulation 2024/1083

of the EUROPEAN PARLIAMENT and of the Council establishing a common framework for media services in the internal market and amending Directive 2010/13/EU (European Media Freedom Act)

You can find all information regarding advertising by our companies within Austria in the KommAustria transparency database.

Between 1 July 2025 and 31 December 2025, Planai-Hochwurzen-Bahnen GmbH incurred the following direct expenditure on media service providers abroad for the purpose of tourism promotion, with a view to reaching a foreign target audience:

Name of the provider of a media service / online platform
Annual advertising expenditure per media service provider / online platform provider in EUR
Fleischberger Marketing € 1 750,00

 

Planai-Hochwurzen-Bahnen GmbH also incurred expenditure via ‘Skiregion Schladming-Dachstein Bergbahnen Marketing OG’, which ran a winter campaign in collaboration with the Schladming-Dachstein Tourist Board:

Name of the provider of a media service / online platform
Annual advertising expenditure per media service provider / online platform provider in EUR
Google Ireland Limited (Google Search und YouTube) € 70 418,09
Meta Platforms Ireland Limited (Meta Facebook & Instagram) € 52 362,17
TouriSpo GmbH & Co. KG (Snow-Online.de) € 4 005,20
Skiresort Service International GmbH (skiresort.de) € 2 206,60
Schneemenschen GmbH (Schneehoehen.de) € 5 773,20
Fleischberger Marketing € 3 600,00
Falstaff Verlags-Gesellschaft m.b.H. € 8 399,47
Ebner Media Group GmbH & Co. KG € 6 443,00
Red Bull Media House GmbH € 7 150,00
Bayerischer Rundfunk € 11 913,49
Hessischer Rundfunk € 7 731,05
Mitteldeutscher Rundfunk € 13 647,00
Westdeutscher Rundfunk € 34 861,44
Mountain News LLC (OnTheSnow / Skiinfo) € 53 620,33
Storm Mountain Publishing Company (Freeskier) € 34 482,76
Warner Bros. Discovery € 26 774,00
Eurozet Radio Sp. z o.o. € 20 583,37
SNOW Magazine € 12 931,03
TV4 AB € 9 936,00
HBO Max € 6 619,39
Czech News Center a.s. € 4 570,00
Microsoft Ireland Operations Limited € 2 105,87
Olympia-Verlag GmbH € 2 000,00
TikTok Technology Limited € 4 725,90
WMN Média Kft. € 4 674,00
Telex.hu Zrt. € 3 713,00
Pinterest Europe Limited € 3 500,00
radio.de GmbH € 3 099,92
RTL Deutschland GmbH € 1 264,51
Telegraph Media Group Limited € 1 731,60
Berlingske Media A/S € 1 579,15
TV 2 Danmark A/S € 1 478,56
komoot GmbH € 3 000,00
Aftonbladet Hierta Aktiebolag € 765,83
Red Snapper Publishing GmbH € 695,35
Rakuten TV Europe, S.L.U. € 567,08
Ski Club of Great Britain (Magazine) € 489,68
In the Snow (InTheSnow Magazine) € 277,33
n-tv Nachrichtenfernsehen GmbH € 272,39
Central Médiacsoport Zrt. € 1 968,50
Mediarey Hungary Services Zrt. € 3 451,00
Reportér magazín s.r.o. € 2 075,00
Síelők Bt. € 1 785,60
Respekt Media a.s. € 1 452,00
kleinanzeigen.de GmbH € 401,00
Glossy & More Publishing Group Kft. € 3 038,00
HROT, s.r.o. € 2 074,00
HVG Kiadó Zrt. € 1 991,87
  € 452 204,73